Effective Date: May 13, 2026  |  Last Updated: May 13, 2026

Palmer Hamilton LLC (“Palmer Hamilton,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you visit our website at www.palmerhamilton.com (the “Site”), contact us, or sign up to receive communications from us.

Please read this policy carefully. By using our Site, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with its terms, please discontinue use of the Site.

1. Who We Are

Palmer Hamilton LLC is a furniture manufacturer headquartered at 143 S. Jackson Street, Elkhorn, Wisconsin 53121. We design and manufacture furniture for K-12 schools, higher education institutions, corporate offices, libraries, healthcare facilities, and hospitality environments around the world. We sell directly online, through online partners, and through a network of authorized sales representatives, agents, and dealer partners.

For privacy inquiries, please contact us using the information in Section 14 of this policy.

2. Information We Collect

We collect personal information in the following categories:

2.1 Information You Provide Directly

• Contact and inquiry information: When you submit a contact form or request information through our Site, we collect your name, email address, phone number, organization or school district name, and the content of your message.
• Email and marketing communications: When you sign up to receive newsletters, product updates, or event announcements, we collect your name and email address.
• Sales and project inquiries: When you engage with us about a specific project or order, we may collect additional information relevant to that inquiry, such as your organization type, location, or project timeline.
• Events and trade shows: Palmer Hamilton attends industry conventions and events to promote our products and services. At these events, we may collect your name, email address, phone number, organization or school district name, project details, and other information about how our products could support your initiatives.

2.2 Information Collected Automatically

When you visit our Site, we and our third-party service providers automatically collect certain technical information, including:

• Device and browser information (browser type, operating system, device type)
• IP address and approximate geographic location derived from IP address
• Pages visited, time spent on pages, links clicked, and referring URL
• Cookie identifiers and similar tracking technology data

We use Google Analytics, Google Ads, and Meta Pixel (Facebook/Instagram) on our Site. These tools set cookies and collect browsing data as described in Section 4. Their use constitutes sharing of personal information with Google and Meta under applicable privacy law.

2.3 Information We Do Not Currently Collect

• We do not knowingly collect personal information from children under the age of 13. See Section 11 for details.
• We do not currently collect payment card or financial account information through our Site.
• We do not collect government-issued identification numbers, Social Security numbers, or biometric data.

3. How We Use Your Information

We use the personal information we collect for the following purposes:

• To respond to your inquiries, questions, and requests for product information or project assistance.
• To send you newsletters, product announcements, event invitations, and other marketing communications you have requested. You may opt out at any time as described in Section 9.
• To connect your inquiry with the appropriate Palmer Hamilton sales representative, agent, or dealer partner for your region.
• To improve our Site, analyze traffic patterns, and understand how visitors engage with our content.
• To measure the effectiveness of our marketing campaigns, including advertising on Google Ads and Meta platforms (Facebook and Instagram).
• To comply with legal obligations and enforce our legal rights.
• To protect the security and integrity of our Site and business operations.

4. Cookies and Tracking Technologies

Our Site uses cookies and similar technologies. A cookie is a small text file stored on your device when you visit a website. We use the following types:

4.1 Types of Cookies We Use

• Strictly Necessary Cookies: Required for the Site to function. They enable core features such as navigation and your cookie consent preferences. These cannot be disabled.
• Preference Cookies: Remember your settings and choices to improve your experience on return visits.
• Analytics Cookies (Google Analytics): We use Google Analytics to understand how visitors interact with our Site. Google Analytics collects information such as pages visited, time on site, and traffic source. Google may use this data in accordance with its own privacy policies. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.
• Advertising Cookies (Google Ads): We use Google Ads to promote Palmer Hamilton products and measure the performance of our advertising campaigns. Google Ads sets cookies that help us understand whether a visitor completed an action (such as submitting a contact form) after seeing one of our ads. For more information, visit policies.google.com/technologies/ads.
• Advertising and Social Media Cookies (Meta Pixel): We use the Meta Pixel, provided by Meta Platforms, Inc., to measure the effectiveness of our advertising on Facebook and Instagram and to understand actions taken on our Site. The Meta Pixel shares certain browsing information with Meta. Under the California Consumer Privacy Act as amended by the California Privacy Rights Act (CPRA), this sharing may constitute “sharing” for cross-context behavioral advertising purposes. California residents may opt out as described in Section 8.2.

4.2 Managing Cookies

You may control cookies through our cookie consent banner when you first visit the Site, or through your browser settings. Please note that disabling certain cookies may affect Site functionality. For more information about managing cookies, visit www.allaboutcookies.org. Our Site also honors the Global Privacy Control (GPC) signal as a valid opt-out from sharing for cross-context behavioral advertising.

5. How We Share Your Information

Palmer Hamilton does not sell your personal information. We share personal information only in the following limited circumstances:

5.1 Service Providers and Technology Partners

We share information with third-party companies that provide services on our behalf or whose technology we use on our Site. These include:

• Google LLC (Google Analytics): Google receives browsing data from our Site to provide analytics services. For more information, visit policies.google.com/privacy.
• Google LLC (Google Ads): Google receives advertising performance data from our Site. For more information about Google’s advertising data practices, visit policies.google.com/technologies/ads.
• Meta Platforms, Inc.: Provides the Meta Pixel for advertising measurement. Meta receives browsing event data from our Site. For more information, visit www.facebook.com/privacy/policy.
• Email marketing service providers: If you join our mailing list, your contact information is stored in our email platform. These providers are contractually prohibited from using your information for their own marketing purposes.
• Website hosting and IT service providers: Companies that host our Site or provide IT infrastructure may have access to information stored on our systems in the ordinary course of providing services.

5.2 Sales Representatives, Agents, and Dealer Partners

If you submit an inquiry or request to be connected with a local sales representative, we will share your contact information with the appropriate authorized sales representative, agent, or dealer in your region for the purpose of responding to your inquiry. Palmer Hamilton does not control the privacy practices of independent agents, dealers, and representatives.

5.3 Legal and Safety Disclosures

We may disclose personal information if we believe in good faith that doing so is necessary to: (a) comply with a legal obligation, court order, or government request; (b) enforce our rights or agreements; (c) protect the safety, rights, or property of Palmer Hamilton, our employees, customers, or the public; or (d) respond to an emergency.

5.4 Business Transfers

If Palmer Hamilton is involved in a merger, acquisition, asset sale, or similar transaction, personal information may be transferred as part of that transaction. We will notify you of any change in ownership or control of your personal information to the extent required by law.

5.5 What We Do Not Do

• We do not sell personal information to data brokers or third-party advertisers in exchange for monetary compensation.
• We do not share personal information with unaffiliated third parties for their own direct marketing purposes without your consent.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. Our general retention practices are:

• Contact form submissions: Retained for up to 3 years from the date of submission, or longer if the inquiry develops into an active business relationship.
• Email marketing lists: Retained until you unsubscribe or request deletion, or until the contact has been inactive for 3 consecutive years, whichever comes first.
• Event and trade show contacts: Retained for up to 3 years from the date of collection, or longer if an active business relationship develops.
• Website analytics data: Retained in accordance with Google Analytics data retention settings, typically 14 months for user-level data.
• Records required for legal compliance: Retained for the period required by applicable law.

When personal information is no longer needed, we will delete or anonymize it. If immediate deletion is not possible, we will securely isolate the information from further processing until deletion is feasible.

7. Data Security

We implement reasonable and appropriate technical and organizational measures to protect personal information against unauthorized access, loss, destruction, alteration, or disclosure. These measures include secure communications protocols (HTTPS), access controls, and vendor security requirements.

However, no method of transmission over the internet or electronic storage is completely secure. While we work diligently to protect your personal information, we cannot guarantee absolute security. In the event of a data breach that triggers legal notification obligations, we will notify you and applicable regulators as required by law.

8. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information. We honor these rights for all individuals to the extent required by applicable law. The table below summarizes the key rights available under major U.S. state privacy laws. For international visitors, please also see Section 12.6.

8.1 How to Submit a Rights Request

To exercise any of the rights above, please contact us by:

• Email: Send your request to info@palmerhamilton.com with “Privacy Rights Request” in the subject line.
• Mail: Send your written request to Palmer Hamilton LLC, Attn: Marketing, Privacy Request, 143 S. Jackson Street, Elkhorn, WI 53121.

We will respond to verifiable consumer requests within 45 days of receipt. If we need additional time (up to 90 days total), we will inform you of the extension and the reason. We will not charge a fee for responding to your request unless it is excessive, repetitive, or manifestly unfounded. We may need to verify your identity before processing your request.

8.2 Do Not Sell or Share My Personal Information

Palmer Hamilton does not sell personal information for monetary consideration. However, our use of the Meta Pixel and Google Ads constitutes “sharing” for cross-context behavioral advertising under California law. To opt out of this sharing:

• Use our cookie consent manager (accessible via the privacy settings link in our Site footer) to disable advertising and social media cookies.
• Enable the Global Privacy Control (GPC) signal in a compatible browser. Our Site honors GPC signals as a valid opt-out.
• Submit a written opt-out request to us at info@palmerhamilton.com or by mail using the contact information in Section 14.

8.3 Authorized Agents (California)

California residents may designate an authorized agent to submit privacy rights requests on their behalf. We will require written authorization signed by you and may verify your identity directly before processing a request submitted by an agent.

9. Email Communications and CAN-SPAM Compliance

If you have signed up to receive email communications from Palmer Hamilton, you have consented to receive those communications. Each marketing email we send includes a clear and easy way to unsubscribe. You may opt out at any time by:

• Clicking the “Unsubscribe” link included in any Palmer Hamilton marketing email.
• Contacting us at info@palmerhamilton.com with “Unsubscribe” in the subject line.

Please allow up to 10 business days for your unsubscribe request to take effect. Even after opting out of marketing emails, you may still receive transactional or administrative messages related to an active business relationship with Palmer Hamilton.

Our email communications comply with the federal CAN-SPAM Act. Each marketing email we send: (a) clearly identifies Palmer Hamilton as the sender; (b) includes our physical mailing address; (c) does not use deceptive subject lines or headers; and (d) provides a clear mechanism to opt out of future messages.

10. Additional Information for California Residents (CPRA)

This section supplements the rest of our Privacy Policy and applies specifically to California residents under the California Consumer Privacy Act of 2018 as amended by the California Privacy Rights Act of 2020 (collectively, “CPRA”).

10.1 Categories of Personal Information Collected in the Past 12 Months

• Identifiers: Name, email address, phone number, IP address, and cookie identifiers.
• Commercial information: Records of products or services you have inquired about.
• Internet or other electronic network activity information: Browsing history on our Site, pages visited, and interactions with our content.
• Geolocation data: Approximate location derived from IP address (city or region level only).
• Inferences: Preferences or interests inferred from browsing behavior through analytics tools.

10.2 Business Purposes for Collection

We collect personal information to respond to inquiries, provide customer service, send requested marketing communications, analyze Site performance, measure advertising effectiveness, and comply with legal obligations. See Section 3 for full details.

10.3 Categories of Third Parties with Whom We Share Information

In the past 12 months, we have shared personal information with: Google LLC (analytics and advertising); Meta Platforms, Inc. (advertising measurement); authorized sales representatives, agents, and dealer partners (inquiry response); and email service providers (marketing communications). We have not sold personal information in the past 12 months.

10.4 Sensitive Personal Information

We do not collect sensitive personal information as defined by the CPRA (such as Social Security numbers, financial account credentials, precise geolocation data, racial or ethnic origin, health data, or biometric data) through our Site.

10.5 Shine the Light

California Civil Code Section 1798.83 permits California residents to request information about disclosures of personal information to third parties for their own direct marketing purposes. Palmer Hamilton does not share personal information with third parties for their own direct marketing purposes. For additional questions, contact us at info@palmerhamilton.com or by mail at the address in Section 14.

11. Children’s Privacy (COPPA)

Our Site is intended for business-to-business audiences, including school administrators, facilities directors, purchasing officials, and design professionals. The Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.

Because Palmer Hamilton’s products serve K-12 school environments and because certain sections of our Site (such as esports environments and cafeteria, media room, and school design content) may attract interest from students or parents, we encourage parents and guardians to monitor their children’s internet use.

Our Site complies with the Children’s Online Privacy Protection Act (COPPA). We do not knowingly collect, use, or disclose personal information from children under 13 without verifiable parental consent. If we learn that we have inadvertently collected personal information from a child under 13, we will promptly delete that information. If you believe we have collected information from a child under 13, please contact us immediately using the information in Section 14.

12. Additional Privacy Rights by Jurisdiction

In addition to California, residents of the following U.S. states have rights under their state privacy laws, which Palmer Hamilton will honor as described in Section 8:

• Virginia: Virginia Consumer Data Protection Act (VCDPA)
• Colorado: Colorado Privacy Act (CPA)
• Connecticut: Connecticut Data Privacy Act (CTDPA)
• Texas: Texas Data Privacy and Security Act (TDPSA)
• Other U.S. states: We will honor applicable privacy rights under the laws of any state where such laws have taken effect and apply to our data practices.

To exercise your rights, please follow the process described in Section 8.1.

12.6 International Visitors

Palmer Hamilton is headquartered in the United States, and our Site is operated from the United States. If you are visiting our Site from outside the United States, please be aware that any personal information you provide will be transferred to and processed in the United States, where privacy and data protection laws may differ from those in your country.

If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction with specific data protection requirements, we will make reasonable efforts to honor applicable rights. Please contact us directly at info@palmerhamilton.com to discuss your specific privacy rights under your local law.

13. Third-Party Websites and Links

Our Site may contain links to third-party websites, including LeisureCraft and RESPAWN products referenced on our Site, social media platforms such as Facebook, YouTube, Instagram, and LinkedIn, and the websites of our sales partners. We are not responsible for the privacy practices of any third-party website. We encourage you to review the privacy policy of any website you visit through a link from our Site.

14. How to Contact Us

For questions, concerns, or privacy rights requests, please contact Palmer Hamilton LLC:

• By email: info@palmerhamilton.com (use subject line “Privacy Rights Request” for formal privacy requests)
• By mail: Palmer Hamilton LLC, Attn: Marketing, Privacy Request, 143 S. Jackson Street, Elkhorn, WI 53121-1911
• By phone: (800) 788-1028

For privacy rights requests, please provide your full name, email address, and a description of your request so we can respond efficiently.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our data practices, applicable law, or other factors. When we make material changes, we will update the “Last Updated” date at the top of this policy and post the revised policy on our Site. For significant changes, we may provide additional notice such as a banner on our Site.

Your continued use of our Site after any update to this policy constitutes your acknowledgment of the revised terms. We encourage you to review this policy periodically.